Publishers interested in introducing games to the Japanese market can meet face-to-face with managers from Pole To Win, one of the worldâ€™s largest game testing companies, just before crunch season for the 2010/2011 development cycle at Game Connection June 15-17 at E3 Expo in Los Angeles.
PTW, which operates seven studios in Japan and employs more than 2,000 testers that can supply 24/7 production, provides professional quality assurance (QA), localization, focus group testing and (CRM) customer relationship management to U.S., European and Asian publishers. In addition to its dominance as the primary tester for games to be launched in Japan, PTW has done QA work for 16 of the 20 largest publishers, worldwide.
At Game Connection, publishers interested in contracting for testing or localization services will be able to meet and discuss in detail the rates and special handling of any project. Publishers can get â€œinstantâ€ estimates on testing costs at the show and, to make every meeting count, PTW executives will be present in force: – from Japan, the president, chief sales officer and localization director; from the newly opened U.S. studio, the CEO, testing manager and localization manager.
â€œGame development has quickly become a global business. Therefore multilingual services have become a necessity in order for titles to reach the widest possible audience,â€ said Teppei Tachibana, President and CEO of Pole To Win America, and a senior corporate officer and board member of PTW. â€œWe can show E3 and Game Connection attendees how Pole To Win can help titles developed originally for the U.S. or European audiences overcome cultural barriers and break sales records in Japan.â€
PTWâ€™s booth will be located on the Concourse Hall of E3 Expo (booth 6004). Meetings with PTW can be booked through Game Connectionâ€™s web interface.
For a complete list of services and more information, please visit the PTWA website at www.poletowinamerica.com or the PTW site, www.ptw.co.jp.