PopCap have announced a collaboration with NCSoft to bring their first online multiplayer social game service to Korea.
Korean gamers will be able to enjoy a range of popular PopCap games, including Bejeweled and Plants Vs Zombies, and a new multiplayer game, Super Zuma, absolutely free. There will be optional, premium paid elements added later. The service will launch with 13 games in total.
James Gwertzman, PopCap’s Vice President for Asia/Pacific, said:
â€œWhen Disneyland first opened, it revolutionized the amusement park industry and ushered in the era of the modern theme park. In the same way, we believe PopCap World has the potential to redefine casual games in Korea and beyond by offering players the most immersive PopCap experience yet.
â€œOur announcement today is just the beginning. We are very excited about our partnership with NCsoft â€“ their formidable presence in the online market combined with PopCapâ€™s leadership in the casual and social spaces makes for an interesting recipe that we look forward to serving up to players in Korea â€“ and beyond.â€
Mr. Whang, NCsoftâ€™s Vice President for Web Business Center, said:
â€œWe are thrilled to be collaborating with PopCap Games on this new project. PopCap is famous not only for the high quality of their games â€“ they are a very talented developer â€“ but also for appealing to an extremely wide audience. We look forward to a successful launch, and to opening up this new world of fun to both our existing Korean users, as well as a whole new audience for whom this may well be their first online game.â€