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Reckoning And Mass Effect 3 Cross-Promotion

Posted by GG Goblin On January - 11 - 2012

It would seem that playing both the demo of Kingdoms of Amalur: Reckoning, from January 17th, and the demo of Mass Effect 3 will reap impressive rewards.

 
38 Studios has teamed up with BioWare to create a cross promotion to reward fans of both Reckoning and Mass Effect 3. By playing the upcoming demos for both Reckoning and Mass Effect 3, gamers will receive special in-game items, including Mass Effect inspired, Omni-blade daggers in Reckoning and special Reckoning-themed armor and assault rifle in Mass Effect 3 designed by award-winning artist Todd McFarlane.

 
“We are thrilled to have the opportunity to deliver this massive one-two punch with Kingdoms of Amalur: Reckoning and Mass Effect 3. We wanted to provide fans of the Mass Effect franchise with a unique set of rewards for diving into the expansive universe of Reckoning,” said Curt Schilling, Chairman and Founder of 38 Studios.

 
“We are excited to be collaborating with 38 Studios to bring pieces inspired by the Mass Effect universe into the world of Reckoning and to have items designed by Todd McFarlane in Mass Effect 3,” said Dr. Ray Muzyka, General Manager of EA’s BioWare Label and Co-Founder of BioWare. “This is an awesome way to reward our fans with unique content that not only looks cool, but also delivers some great in-game benefits.”

 
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