Looks like HMV’s flagship store in Oxford Street, London, will be playing host to the official launch of Call of Duty: Black Ops II. I am sure it won’t be anything spectacular…
Up to a thousand gamers are expected to attend on the night in what is surely the biggest entertainment launch of 2012. Those attending can look forward to receiving collectible goody bags and the chance to take part in a range of very special activities including:
- A Call Of Duty: Black Ops II product signing by Treyarch developers
- A number of game demos including a worldwide first demo to public of the single player campaign
- MP tournaments for customers in line with the opportunity to win spot prizes
- A ‘Zombie bus stop’ featuring exciting props from the game as well as an in store Zombie invasion
The doors will open at 10.00pm on the Monday night where proceedings will start with a bang as waiting customers are invited on to the stage to play a 4 Vs 4 multiplayer match followed by a Zombies Tournament. Both battles will be relayed via ‘CODcast’ around the store’s large screens for the crowds to watch and cheer on. And then, just after the stroke of 12-midnight leading into the first minute of Tuesday morning 13th November – we have the moment that everyone will have queued up for – the official retail release of Call Of Duty: Black Ops II, and with it the opportunity to buy the acclaimed new game and be among the very first in the UK and Ireland to play it.
HMV’s Category Manager for Games, Andy Pinder, comments: “I am a huge fan of Call of Duty, so on a personal level I am really excited and can’t wait for it to come out. I hear the new perks are great and I’m particularly looking forward to seeing what they’ll be like. This is undoubtedly the games release of the year, which is great news not just for fans but retailers alike as we head into Christmas.”
WHAT: Midnight official launch event
WHERE: HMV London, 150 Oxford Street, W1
WHEN: Mon 12th November 2012 from 22.00 hrs/ for official sale at 00.01 hrs Tues 13th Nov.